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Russell Brand

Russell Brand Promotes Magical Amulet Scam

Russell Brand’s story has been one of two steps forward, two steps back. His supposed conversion to Christianity made waves back in January and has been a focal point of his brand ever since. In his favor, he seems to have a grasp of certain concepts within Christianity, including repentance and soteriology. However, he has not fully deprogrammed from his New Age lifestyle, which is why he was toying with Tarot Cards.

Furthermore, he recently performed baptisms in the name of Christ while in his underwear. Since Baptism and Communion are sacraments, it is widely considered improper for a laic to perform them, as this is the duty of the elders in the church. His actions usurped the role of the Church and demonstrated a lack of submission to his local elders, or lack thereof. Doing so in his underwear is just further irreverence towards the sacrament.

Yet the latest development marks a dour turn in the Russell Brand story, one in which his New Age ways are dominating how he walks in Christianity. In a TikTok Video, Russell Brand gives a 47-second endorsement for a company called AiresTech in which he promoted their “magical amulet” which supposes itself to harmonize Electromagnetic Frequencies (EMF). In the video, Brand begins with a joke about returning from Narnia before talking about airports being loaded with “evil energies” which include everyday signals like WIFI and cellular service. To defend against the “corrupting” signals, he wears the “magical amulet” which one can purchase for the low, low price of $239.

While the video is somewhat tongue-in-cheek and humorous, the scam product being shilled is not. AiresTech sells a variety of products that claim to “harmonize” EMF signals including amulets, stickers, and larger decorative-looking pieces that are designed to protect entire rooms. They also boast a few athlete endorsements and partnerships with the UFC and WWE. Their cheapest product is the $89.95 sticker. The science for these sorts of products is dubious at best and while there are legitimate concerns to be had with EMF, the solutions involve distance from emitting devices, not wearable devices that overcharge and underdeliver.

Whether Russell Brand knows the extent of this scam product or not, he is still shilling the New Age product through a New Age framework, which is incompatible with Christian teaching. This and some of his other antics are sinful and require repentance. At best, this is Brand just trying to make a quick buck, but at worst, it is syncretism with the New Age. Brand can have both his magical amulet and the cross around his neck, but only one will be worshipped. Russell Brand must decide whether to worship the LORD as the LORD desires to be worshiped or continue to interpret Christianity as some experiential journey about himself. 

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One Response

  1. This article is so far off-base I don’t even know where to begin. EMFs and sensitivity to them are real. Using technology or materials to block them is no more new age than using an umbrella in the rain. I’m not defending RB and I don’t think calling it an amulet was advisable, but he was keeping with the Narnia theme of the commercial. He probably thinks Narnia’s what Christians relate to. It’s actually shining the spotlight on content of CoN. Do you also take issue with the magic in there? or LOTR?

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